Contract Hong Kong – Southeast Asia (23-26 October 2018)

The largest ever Contract Hong Kong was successfully held targeting the Southeast Asia market. A total of 75 key travel agents from Indonesia, Malaysia, the Philippines, Thailand and Singapore joined a four-day familiarisation trip to Hong Kong to explore business opportunities. A contracting day was held on 25 October attracting over 130 local trade partners to attend.

The delegation participated in the CCB (Asia) Hong Kong Wine & Dine Festival, celebrating its 10th anniversary. They enjoyed an excellent culinary experience at the Victoria Harbour front in Central. In addition, HKTB’s new campaign “Hong Kong Neighbourhoods” was highlighted during the trip. The group visited Tai Kwun in Old Town Central and joined Sham Shui Po Tours, which allowed them to learn more about the city’s fascinating communities and stories.

The trip also included visits to Halloween celebrations at different attractions. Participants were able to get familiar with the wide variety of products available for promoting Hong Kong in the Southeast Asia market.