HKTB Boosts Regional Tourism with India Mission Success

As part of its ongoing efforts to deepen engagement in key regional markets, the Hong Kong Tourism Board (HKTB) recently concluded a productive travel mission to India, connecting with hundreds of trade partners and spotlighting Hong Kong’s latest tourism experiences to drive future growth and collaboration.

HKTB led a delegation of 40 trade partners, including land operators, hoteliers, airlines, cruise companies, and family attractions, on a multi-city mission from 18 to 26 August. The mission provided a valuable platform for industry stakeholders to exchange market insights and foster close collaboration.

Across the five cities, HKTB hosted business sessions with over 600 Indian trade partners, facilitating one-on-one meetings and networking opportunities. The programme highlighted Hong Kong’s refreshed tourism experiences, seasonal campaigns, and Muslim-friendly initiatives, reinforcing its appeal to the Indian outbound market.