홍콩관광청이 전개하고 있는 최신 마케팅 활동 및 업계지원활동들을 소개합니다.

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27 Nov 2025

Discover Hong Kong’s Newest QTS Gems: Accredited Merchants Redefining Quality Tourism Excellence


The Quality Tourism Services (QTS) Scheme continues to set the standard for exceptional service in Hong Kong, recognizing businesses that go above and beyond for both visitors and locals. Click to view a list of newly accredited quality merchants.
23 Nov 2025

HKTB Welcomes Return of Royal Caribbean International’s Spectrum of the Seas as Cruise Ship makes Hong Kong its Homeport Again Nearly 190 Ship Calls to Hong Kong in 2025, a Year-on-Year Increase of Over 25%


Royal Caribbean International cruise ship Spectrum of the Seas arrived in Hong Kong today (23 November) and is set to embark on voyages around the region with the city as its homeport again. The Hong Kong Tourism Board (HKTB) welcomed the cruise ship’s return and announced Hong Kong is on course to receive almost 190 ship calls in 2025, a year-on-year increase of more than 25%.
17 Nov 2025

HKTB Announces Provisional Visitor Arrivals for October


The Hong Kong Tourism Board (HKTB) announced that Hong Kong recorded provisional visitor arrivals of about 4.6 million for October, increasing by 12% from the same month last year.
14 Nov 2025

HKTB Kicks Start “Hong Kong WinterFest” with “Winter Wonderland in Central” as the Star Seasonal Attraction


The Hong Kong Tourism Board (HKTB) tonight launched its annual winter extravaganza Hong Kong WinterFest” in Central. The HKTB has teamed up with Hongkong Land to present Winter Wonderland in Central, which kicks off a packed calendar of festive events across the city. A Christmas Town featuring giant toys and a spectacular 20-metre outdoor Christmas tree will be a must-visit spot for both locals and tourists celebrating the holiday season.
11 Nov 2025

Results of the Hong Kong Wine & Dine Festival Lucky Draw Announced Four Winners Prepare for a Bordeaux Winery Trip


The annual Hong Kong Wine & Dine Festival, organised by the Hong Kong Tourism Board (HKTB) and co-organised by the Bordeaux Wine Council (CIVB), concluded last month at the Central Harbourfront Event Space. The event attracted about 163,000 attendees and featured a well-received lucky draw throughout the festival.
10 Nov 2025

HKTB Unveils Brand New WinterFest with Central Transformed into Winter Wonderland and Eight Iconic Buildings a Canvas for Spectacular Light Show


The Hong Kong Tourism Board (HKTB) is hosting its signature annual seasonal event – Hong Kong Winterfest – from 14 November 2025 to 4 January 2026.
05 Nov 2025

HKTB Exhibits at China International Import Expo for Eighth Consecutive Year Blending Modernity and Tradition to Showcase “Asia’s World City”


The Hong Kong Tourism Board (HKTB) participated in the 8th China International Import Expo (CIIE) on 5 November, marking its eighth consecutive year at the event since its inception. This year’s pavilion was inspired by Hong Kong’s unique bamboo scaffolding craftsmanship, combined with modern LED lighting technology to create an immersive experience.
26 Oct 2025

HKTB’s Hong Kong Wine & Dine Festival Draws About 163,000 Participants and Sees Increase in Both Participation and Revenues


The annual Hong Kong Wine & Dine Festival, organised by the Hong Kong Tourism Board (HKTB) and co-organised by the Bordeaux Wine Council (CIVB), drew to a successful close after four days at the Central Harbourfront Event Space, with its opening hours extended to midnight for the first time.