홍콩관광청이 전개하고 있는 최신 마케팅 활동 및 업계지원활동들을 소개합니다.
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| 21 Mar 2024 | “Driving Success Together, As One” HKTB Organises Annual Tourism Overview to Help the Trade Capture OpportunitiesThe Hong Kong Tourism Board (HKTB) held its annual large-scale trade seminar “Tourism Overview 2024” at the Hong Kong Convention and Exhibition Centre today (March 21). |
| 18 Mar 2024 | HKTB “Arts in Hong Kong” Promotes Art and Cultural Tourism in All-Round Fashion New Artistic Experiences along the Harbourfront to Attract VisitorsFollowing the Central Government’s expansion of Individual Visit Scheme (IVS) to more Mainland cities, which include Xi'an in Shaanxi Province and Qingdao in Shandong Province |
| 15 Mar 2024 | Visitor Arrivals for February Reach 4 MillionThe Hong Kong Tourism Board (HKTB) announced that, driven by the Chinese New Year holidays and various festive mega events, the provisional visitor arrivals of February were 4 million, about 1.7 times increase year on year. Among them, 80% were Mainland visitors, accounting for 3.246 million arrivals, nearly double the year-on-year figure. |
| 14 Mar 2024 | CSTB and HKTB Promote Individual Visit Scheme in Xi’an and Qingdao Partnering with Tourism Sector in the Two Cities to Create Bespoke Offers on Flights, Accommodations and DiningFollowing the Central Government’s expansion of Individual Visit Scheme (IVS) to more Mainland cities, which include Xi'an in Shaanxi Province and Qingdao in Shandong Province |
| 10 Mar 2024 | HKTB Successfully Secures the Staging of “Consensus” Conference in Town Next Year 8,000 Participants to Explore Opportunities in Cryptocurrency and Web 3 Technology in the International Flagship EventHong Kong’s bid for international flagship events takes another step forward! With the full support of the Hong Kong Tourism Board (HKTB), Consensus, the world’s longest-standing and most influential cryptocurrency and Web 3 event, has announced its staging in Hong Kong from 19 to 21 February 2025 (Consensus Hong Kong 2025). |
| 04 Mar 2024 | HKTB Encourages Hospitality Culture with Reality TV Show Kicking off the Campaign Undercovers Put Service Qualities to Test and Reveal Merchants’ Hospitality SpiritsThe Hong Kong Tourism Board (HKTB) strives to work with the trade to demonstrate hospitality spirits and enhance professional quality services. Recently, the Board partners with a local broadcaster to stage an eight-episode reality show as the first move to champion for a city-wide hospitality culture and quality services. |
| 29 Feb 2024 | South Asian Travel & Tourism Exhibition (SATTE), India (22-24 February 2024)The Hong Kong Tourism Board (HKTB) led a delegation of 27 Hong Kong trade partners from airline, attractions, hotels and travel agents to participate in the South Asian Travel & Tourism Exhibition (SATTE) held in Greater Noida, India. |
| 28 Feb 2024 | HKTB Thanks the Government for Earmarking Resources All-Round Efforts in Driving Tourism Development with 4 Key StrategiesHong Kong Tourism Board (HKTB) Chairman Dr Pang Yiu-kai today (28 February) thanked the Government for the announcement of earmarking HK$665 million to support the work of the HKTB in the 2024/25 fiscal year. |