홍콩관광청이 전개하고 있는 최신 마케팅 활동 및 업계지원활동들을 소개합니다.
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| 19 Jun 2025 | Hong Kong Tourism Board Brings a Taste of the City to Switzerland with Central Market-Inspired “Hong Kong Bar” at Art BaselThe Hong Kong Tourism Board (HKTB) has embarked on a pioneering three-year global partnership with Art Basel, curating experiential spaces at its international art fairs to promote Hong Kong’s tourism appeal. |
| 17 Jun 2025 | International Travel Expo (ITE) (12-15 June 2025)The Hong Kong Tourism Board (HKTB) joined the 39th International Travel Expo Hong Kong, held at the Convention and Exhibition Centre on 12 -15 June 2025. |
| 16 Jun 2025 | HKTB Announces Provisional Visitor Arrivals for May 2025The Hong Kong Tourism Board (HKTB) announced that Hong Kong saw a total of 4.08 million visitor arrivals provisionally for May 2025, a 20% year-on-year increase, thanks to the Labour Day Golden Week holidays in the Mainland and citywide events including large-scale concerts and meetings, incentives, conventions and exhibitions (MICE) events. |
| 13 Jun 2025 | Hong Kong is Named the “Most Promising Muslim-Friendly Destination of the Year” by World’s Leading Authoritative Organisation on Halal Travel Award Testifies Hong Kong’s Efforts in Promoting Muslim-Friendly Tourism in the CityCrescentRating, a world’s leading authoritative organisation on Halal travel, and Mastercard have announced the Global Muslim Travel Index (GMTI) 2025. In the category of “Muslim-friendly Destinations (non-Organisation of Islamic Cooperation)”, Hong Kong has risen from fourth place last year to third place this year and has also been named the “Most Promising Muslim-friendly Destination of the Year”. |
| 11 Jun 2025 | HKTB Teams Up with “Hong Kong Convention Ambassadors” in Bringing the World’s Largest International Stem Cell Research Convention to Hong Kong for the First TimeThe standard of medical research in Hong Kong is well recognised internationally. The Hong Kong Tourisms Board (HKTB) successfully brings the International Society for Stem Cell Research (ISSCR) 2025 Annual Meeting to Hong Kong for the first time. |
| 31 May 2025 | HKTB “Sun Life Hong Kong International Dragon Boat Races” Nine-Day Dragon Boat Carnival Starts With Festive Harbourside Food LaneThe Hong Kong Tourism Board (HKTB), the Hong Kong China Dragon Boat Association (HKCDBA) and title sponsor Sun Life today (31 May) begins nine consecutive days of celebrations for the “Sun Life Hong Kong International Boat Races” with the opening of a mouth-watering “Dragon Boat Food Lane” in Tsim Sha Tsui East. |
| 28 May 2025 | What’s New in Halal-Certified Restaurants in Hong KongAs part of our ongoing initiative to promote Muslim travel, we are committed to providing support to all our merchants and trade partners to better understand the specific needs of Muslim travelers. We are collaborating with the Incorporated Trustees of the Islamic Community Fund of Hong Kong (BOT) to assist our partners in elevating their services to meet Muslim standards, thereby making Hong Kong a Muslim-friendly destination. |
| 23 May 2025 | 2025 Guangzhou International Travel Fair (15 – 17 May 2025)The Hong Kong Tourism Board, along with 14 trade partners including hotels, attractions, and ground operators, proudly participated in the Guangzhou International Travel Fair (GITF). At this prestigious event, the unique tourism offerings of Hong Kong were prominently displayed within the specially designed Hong Kong Pavilion. |